
Visual Identity • Illustration • Branding
Monteverdi Festival
The visual identity of the historic Monteverdi Festival in Cremona, between baroque dream and pop contemporaneity.

Visual Identity • Illustration • Branding
The visual identity of the historic Monteverdi Festival in Cremona, between baroque dream and pop contemporaneity.
Client
Teatro Amilcare Ponchielli
Year
2021–2025
Location
Cremona, Italy
Services
Visual Identity, Illustration, Branding
Immersed in a baroque “dream”, yet with a gaze turned toward pop contemporaneity, Imaginarium designs and creates the visual identity content for the last three annual editions of the historic Monteverdi Festival in Cremona, curated by Teatro Amilcare Ponchielli.
A visual project that aims to become increasingly ambitious, captivating, and poetic over the years, with the goal of exalting and at the same time introducing even new generations to the visionary figure of the great Monteverdi.
It is precisely the word “visionary” that inspired Imaginarium to build the visual stories of these years of the Cremonese Festival, imagining a Monteverdi beyond time, beyond forms and spaces. A Monteverdi without limits, like his eternal music.
“A Monteverdi beyond time, beyond forms and spaces. A Monteverdi without limits, like his eternal music.”
2025 Edition
2024 Edition
2023 Edition
2022 Edition
2021 Edition
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